On average, it takes 5 to 7 impressions for people to remember your brand.
Branding Agency Manchester Specialising in Creating Sector Leading Brands
Say you’ve never heard of a brand, but you stumble across them somewhere—what informs the opinion you form of them? For most people, the answer is their visual identity.
BRAND DEFINITION
Every business has a brand. Your brand is what makes you who you are. A brand is how your customers perceive you when they come across your website, products, or collateral. That means that to build your new brand or to promote growth during brand building, it is essential that you have the type of branding you need, and that you can be confident in your brand strategy.
Branding from Gumpo works with you to determine what you want to say about yourself, and how you want to deliver your big ideas. We determine, together, what message you want to convey through your branding.
Gumpo’s expert studio design team is experienced in a wide range of types of branding, and we excel at supporting global ambitions. Whether you need a new logo, a range of printed advertising collateral, or a range of social media assets, Gumpo branding agency can help get your brand’s brave ideas delivered across the world.
brand strategy
Your brand is your identity—both visually and in terms of how you are perceived. Your brand strategy has to match the image that you want to put in front of your audience across all platforms. For example, if you are an insurance company, you want your branding to convey with clarity that you are serious and trustworthy.
However, if you run a toy company, your marketing team would want to deliver a more lighthearted and child-friendly image with refreshing simplicity. Your branding puts this information across, whether you are aware of it or not.
Understanding Brands
Brand guidelines are critical to ensuring the consistency, professionalism and distribution of your brand. We have worked with such a wide variety of businesses that we have gained a deep insight into how branding affects businesses and what sort of branding might suit them.
As a result, we can help you along the path to determine the right place for your brand, and then assist you with making your creative ideas to build brands a reality. Equally, if you have a brand but think you could develop it into a better one to sell creativity, we have the right expertise in total re-branding exercises. Determining what your brand could say for you is essential to grow as an organisation and to achieve measurable results.
Based in Manchester, Gumpo Creative Agency offers the right mix of technology, expertise, and creativity to make your brand one of the best in the UK market.
Internal Branding
Branding doesn’t just affect how you are seen externally by your clients and competitors. It also helps to create an image for the in-house personnel. Internal branding is about making sure that everyone within your business is aware of and understands what your business stands for and how they should carry out their communications and services according to it.
Our internal branding service can help you determine what you want your employees to know and feel about your company, as well as how you can get this across to them. Internal branding is not as simple as sending emails outlining this information to your staff. It can be internally printed or designed as collateral (such as training and video information guides).
Research conducted by many branding agencies has shown that this could also be as simple as the way your email signatures are designed or the way that the company logo is used throughout your premises.
Trust within the marketplace
Working with Gumpo marketing agency to identify and build an effective brand that makes you a sector leading brand in your industry. A brand that people recognise as a progressive, knowledgeable expert is invaluable in any industry. A brand that can drive sales, meet the cutting edge of product development, and sell big ideas to the global community.
Gumpo marketing agency provides digital marketing services necessary for professionally developed campaigns that can help you build the brand you want—and let anyone who comes across your company immediately understand what you are about as a brand.
Our Work
our latest case study
Mactech needed a new website that transformed how they did business
"We have worked closely with Gumpo for several years as part of a broad experiment in digital marketing. Where this has resulted in significant changes in process to the business, they have been consistently helpful and approachable in explaining various projects from email marketing through to PPC, with the latter now forming much of our online strategy. In an industry often saturated with ‘quick fixers’ and face-value marketers, Gumpo offer a fuller long-term solution tailored to the client. Regular meetings and catch ups are always productive, and have enabled us to continually strengthen the online elements of our business. There is also a particularly pleasant cup of coffee at in-person meetings…"
Doug Skelton
Digital Marketer
"Charlie and the team at Gumpo have been brilliant to our business. We have seen a notable increase in website traffic (and orders) since they took on our PPC advertising, they regularly update all of our keywords to ensure we stay relevant - and report back on a monthly basis with all of the stats. We have also recommended Gumpo to our sister company and they have also seen a dramatic increase in website orders since their PPC was updated. Can't recommend the team enough - thank you Charlie!"
Lee Scott,
General Manager
The best way to start marketing your business is to talk to us first.